Senior Manager Marketing and Public Relations
North Vancouver, BC • Direct Hire • January 24, 2025 • 76276
Base Salary Range: $137000 - $194000
Job Title: Senior Manager Marketing and Public Relations
Job ID: 76276
Location: North Vancouver, British Columbia
Overview:
Our client's Customer Experience and Public Affairs division is seeking a Senior Manager Marketing & Public Relations. Reporting to the Director of Marketing & Communications, this role will lead the development and execution of a corporate-wide external communications strategy aligned to the company's brand vision.
What you will be doing:
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Oversee media relations, creative services, social media, and marketing communications planning teams to enhance public perception of the organization.
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Manages a team of managers (four direct reports).
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Ensure the alignment and integration between teams so that ICBC is speaking in one voice across owned, earned and paid channels.
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Oversee ICBC’s brand governance, including standards.
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Oversee the relationships with brand and creative, media services, and social media agencies.
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Along with the Director, you will provide strategic advice to executives and the board on brand perception and strategy.
What you must have:
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An undergraduate degree in a relevant field and at least 10 years of senior-level experience working within a crown corporation, government, or complex multi-stakeholder organization.
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At least 5 years of experience leading a team of senior staff or managers, motivating them to ensure an engaged, high-performing team.
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Marketing and communications leader with proven experience in improving brand perception.
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Results oriented, driven to produce high-quality, social first campaigns and constantly measuring performance for continuous improvement.
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Experience directing media relations and issues management, including leading crisis communications.
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Established relationships with key media and government communications staff.
Salary/Rate Range: $137,000.00 - $194,000.00
For more information about TEEMA and to consider other career opportunities, please visit our website at www.teemagroup.com