Senior Manager Marketing and Public Relations

North Vancouver, BC • Direct Hire • January 24, 2025 • 76276

Base Salary Range: $137000 - $194000

Job Title: Senior Manager Marketing and Public Relations
Job ID: 76276
Location: North Vancouver, British Columbia


Overview:
Our client's Customer Experience and Public Affairs division is seeking a Senior Manager Marketing & Public Relations. Reporting to the Director of Marketing & Communications, this role will lead the development and execution of a corporate-wide external communications strategy aligned to the company's brand vision.

 

What you will be doing:

  • Oversee media relations, creative services, social media, and marketing communications planning teams to enhance public perception of the organization.

  • Manages a team of managers (four direct reports).

  • Ensure the alignment and integration between teams so that ICBC is speaking in one voice across owned, earned and paid channels.  

  • Oversee ICBC’s brand governance, including standards.

  • Oversee the relationships with brand and creative, media services, and social media agencies.

  • Along with the Director, you will provide strategic advice to executives and the board on brand perception and strategy.

 

What you must have:

  • An undergraduate degree in a relevant field and at least 10 years of senior-level experience working within a crown corporation, government, or complex multi-stakeholder organization.

  • At least 5 years of experience leading a team of senior staff or managers, motivating them to ensure an engaged, high-performing team.

  • Marketing and communications leader with proven experience in improving brand perception.   

  • Results oriented, driven to produce high-quality, social first campaigns and constantly measuring performance for continuous improvement.

  • Experience directing media relations and issues management, including leading crisis communications.

  • Established relationships with key media and government communications staff.



Salary/Rate Range: $137,000.00 - $194,000.00


For more information about TEEMA and to consider other career opportunities, please visit our website at 
www.teemagroup.com

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